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Hi, new forum user here - long time Twit listener.
On this episode of iOS Today, I noticed there was an ad at 55:35, right before the App Caps.
This ad was not a sponsor read like I typically hear on Twit podcasts. This was seemingly an inserted ad, not read by the hosts. It’s like an ad you’d hear on the radio.
This particular one was from Carvana, on my Overcast client. I listened to this again on Apple Podcasts, and it’s an ad for “Pike and Rose” (first I’ve heard of it). Neither of these are listed as sponsors in the show notes.
I’ve never heard these types of ads before on Twit podcasts. Are there more of these to come? I’m not a fan because, unlike the sponsor reads, these inserted ads are very jarring.
Thanks
These are ads inserted directly into the stream by Megaphone. TWiT uses Megaphone to fill ad slots that don’t get filled with host read ads on some podcasts from time to time. (Clearly they would prefer to sell all ad slots for host reading at all times.) There is more info here in the forums (mostly about how to prevent ad blockers from failing to download the podcasts) if you’re interested, search for Megaphone.
One example post: TWIG using megaphone.fm
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